Facebook App Events

Log native application events directly to Meta with Facebook App Events. Nativine embeds native Meta iOS and Android SDKs, capturing app launches, registration milestones, add-to-cart actions, and purchase conversions.

1. Overview & Native Capabilities

Facebook App Events are critical for measuring mobile ad performance on Meta platforms. Nativine bridges native Meta SDK logging directly to your web application:

• Standard App Events: Automatically log Achieved Level, Added to Cart, Initiated Checkout, and Purchased events.
• Aggregated Event Measurement: Optimized for iOS 14.5+ SKAdNetwork 4.0 privacy-compliant attribution.
• Custom Conversion Values: Transmit precise monetary values and currency identifiers to optimize Meta target eCPM bids.

2. Configuration & App Builder Setup Guide

Phase 1: Meta for Developers Key Retrieval

1. Log in to Meta for Developers at developers.facebook.com.
2. Select your application.
3. Go to Settings > Basic.
4. Copy your Facebook App ID and Client Token.

Phase 2: Nativine App Builder Configuration

1. Open the Nativine App Builder at /web-to-app-converter-pro.
2. Click the Add-ons & Plugins tab in the left builder menu.
3. Locate or search for Facebook App Events, toggle the plugin ON (or click Enable), and click Config.
4. Paste your App ID and Client Token into the configuration input field.
5. Click Save Config and navigate to the Builds tab to compile your mobile application.

3. Native JS Bridge API Reference

To log standard or custom Facebook App Events in JavaScript, call nativine.fbAppEvents.logEvent():

nativine.fbAppEvents.logEvent({
  eventName: 'fb_mobile_purchase',
  valueToSum: 79.99,
  parameters: {
    fb_currency: 'USD',
    fb_content_type: 'product',
    fb_content_id: 'prod_5544'
  }
});

Parameters

4. Frequently Asked Questions (Q&A)